Running a business of your own can never be easy. It calls for everlasting efforts and perseverance and smart tips are needed as well. A difference will possibly be made when smart tools are used, so 7 top useful tools will be introduced below to help to grow the sales of your business with a low budget.
All the tools you will meet in the following content of this article will be arranged into 5 clear categories, website, network, calling and messaging, and office.
Website Tools
Website Building
A website is a great way for you to reach hundreds of thousands of potential customers around the world. If your business targets people all over the globe, a website is a necessity. It’s truly complex to build and maintain a website on your own but it’ll be easier if a website building tool is used, like Wix.
Wix can be used for free to create a website in a way similar to Lego blocks. Different designs are available based on the type of website you’re going to create, including online store, portfolio, blog, consultant, and technology company. Then, a website template can be picked up according to your preferences, and blocks on the template can be edited freely.
Apart from Wix, WordPress is also one of the most popular website builders small business owners use. Similar to Wix, you can also expect multiple website templates from WordPress and one of the essential advantages of WordPress lies in its plugin tools that can be used to complete functions without technical knowledge.
Website Traffic Tracking and Improving
As a website of your own has been successfully established, it’s also a necessity to track the traffic on the website and try to improve it since the more traffic your website attracts, the more sales opportunities there will be.
To monitor the traffic on your website, Google Analytics can be used for free and provides you as much information as possible about your website traffic like traffic channels, page browsing, traffic comparison in terms of different countries or different devices, and more.
To accurately monitor and improve your website’s traffic, ahrefs is suggested. It can be added to your Google Chrome browser as an extension. As your website is being browsed, the real-time traffic data will be automatically shown above, telling you how many visitors are visiting your website, the overall clicks on your website, etc.
Moreover, if you’re using WordPress for your website building, a plugin called AIOSEO can be installed to provide the complete requirement leading to a high mark on SEO from all aspects of the online content including article title, meta description, internal and external links, tags, etc.
Network Tools
Restrictions Breaking
Internet isn’t equivalently accessible to everyone in all parts of the world. If your Internet fails to direct you towards the Internet you want to reach, a VPN will help. Your IP address is able to be masked as one from other geological locations and online restrictions can be perfectly broken as a VPN used. To unblock Internet censorship at a low cost, SkyVPN is suggested because it can be used for free, compatible with different operating systems including iOS, Android, macOS, and Windows.
Data Protection
Another issue that is important for your business is the security of your data. Although you’re still a small business owner, data security still matters because the data belonging to both you and your customers is of great significance. If your customers’ personal information gets leaked from you as a business owner, your business won’t be trusted any longer. To protect your own business secret data and your customers’ personal data like home address, phone number, and real name if your own business caters to the online store, a VPN can also help. A VPN establishes an encrypted tunnel between your device and the VPN server with all “talks” well-protected.
Calling and Messaging Tools
Instant Messaging and Calling
To instantly contact customers, an instant messaging tool must be used. So many instant messaging tools are available on the market these days and you can choose any of them based on your preferences and customers’ conveniences.
Here, an instant messaging and calling app is introduced to you, Dingtone, because it can’t be used to message and call for free but gives you an international number that can be used to reach any number around the world, both landline, and mobile.
The essential advantage of Dingtone lies in its capability to allow Dingtone users to call and message for free as long as their devices are accessible to WiFi or cellular data. Moreover, they can get a phone number from Dingtone to make unlimited calls to any number around the world. In addition, the second number Dingtone provides can be used to register for most online services for verification codes, allowing you to have a business-only account on Google, Instagram, Telegram, etc.
Business Number
Do you have a phone number specifically for your business? If you don’t, prepare one because it’ll dramatically boost your business especially when a vanity number is used.
To get a business number, there’s much more than a number alone, but covering a system compatible with your business needs concerning communication with customers. For example, Easyline provides a business number around which there are business-friendly features including custom voicemail, auto-reply, custom notes, keyboard shortcuts, and more that help small business owners save time and provide better and quicker services to customers.
You are also allowed to get a vanity number or toll-free number from PhoneNumberWorld at a low cost to best market your business in an easy way since the number is memorable and releases pressure from customers.
Office Tools
Document Scanning
It always occurs when documents with your signatures are required to send to somewhere. Here, an online faxing tool is mostly needed so that documents can be scanned and sent at any place and time. Any document can be edited, signed, and sent from your mobile phone.
